Apr 29, 2010 Posted by wheat on Apr 29, 2010 in daily blog | 0 comments

A Microsite I like

I just saw this funny commercial for Lifewise Health Plan coverage, how do you make it fun, by making it Boringly Good. Working in the HealthCare Marketing world we often pitch fun microsites, so this one made me laugh.

Related articles by Zemanta

• I Think I’m Over Creating Microsites (deswalsh.com)
• Driving Traffic Using Microsites (agilemicroisv.com)

Apr 23, 2010 Posted by admin on Apr 23, 2010 in daily blog, made me look | 0 comments

How to make a TYPEFACE monster

Great tutorial about making a monster character from a typeface

Apr 20, 2010 Posted by wheat on Apr 20, 2010 in daily blog, tech | 0 comments

Pictaculous-A Color Palette Generator

I found this great swatch creator called Pictaculous it allows you to upload any image and then creates a 5 color swatch spectrum in a download-able Adobe swatch file. Give it a try. Created by Mail Chimp

Apr 14, 2010 Posted by wheat on Apr 14, 2010 in daily blog, made me look | 0 comments

When you grow up can you loose your letters?

I am a big follower of Armin Vits BRANDNEW and being a designer that often has to re-brand a client I turn to this site to see what everyone is doing. Recently AOL announced they were dropping the mark and going with Aol. as the new logo type

The new AOL brand identity is a simple, confident logotype, revealed by ever-changing images.
It’s one consistent logo with countless ways to reveal.
Tim Armstrong, Chairman and Chief Executive Officer of AOL.

Now following the way of Aol. at&t will move from its updated (Saul Bass original) to a name dropped from the logo look

like nike and apple. Does this degrade from a brands look or make them more friendly?

Apr 7, 2010 Posted by wheat on Apr 7, 2010 in daily blog | 0 comments

DSVC welcomes Louise Fili

APR 14 — Louise Fili is a graphic designer specializing in logo, package, restaurant, type, and book design. She was art director of Pantheon Books from 1978 to 1989, where she designed more than 2,000 book jackets. She has received awards from every major design competition, has taught and lectured on graphic design and typography, and has work is in the permanent collection of the Library of Congress, the Cooper-Hewitt Museum, and the Bibliothèque Nationale. She was the recipient of a National Endowment for the Arts grant, and is the co-author of eleven books on design. Fili was recently inducted into the Art Directors Hall of Fame. More recently, Louise Fili Ltd. has updated the Tiffany & Co. with a new logo as well as creating the new Good Housekeeping seal.

Join us on April 14th when Louise will give her lecture on “Food, Type and Italy” at the Magnolia Theater.

Special Thanks to TCU for sponsoring this event.